A quick thought on coupons and giftcards:
They are ingenious. They give incentive for people who might not have otherwise spent money, to spend their money. That, or they direct sales to the store. In fact, giftcards are even better than coupons. Gift cards are all about directing future sales. Since people are given a $50 gift card to Best Buy, they have a $50 incentive to go to Best Buy as opposed to any other store to purchase whatever electronics. Best buy doesn't lose because they are sold the gift card for $50, and then they get the rest of the sale on top of that.
Ingenious.
Hmm I didn't even know that.. That is an interesting bit of information!
ReplyDeleteNever thought of it that way.
ReplyDeleteYes you are right thats the bitter truth of our society... :(
ReplyDeletejust got a best buy gift card for xmas!
ReplyDeletesuch an interesting insight! loving this blog!
ReplyDeleteGood information! Made me contemplate
ReplyDeleteHaha so true, now following!
ReplyDeleteAnd everyone buys giftcards for Christmas haha!
ReplyDelete